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• A domain name is an identification string that defines a realm of administrative autonomy, authority or control within the Internet. Domain names are used in various networking contexts and for application-specific naming and addressing purposes. In general, a domain name identifies a network domain, or it represents an Internet Protocol (IP) resource, such as a personal computer used to access the Internet, a server computer hosting a website, or the website itself or any other service communicated via the Internet.
• A domain name like www.your-domain-name.co.za is a website address that people will use to find you on the internet. Domain names are used as an address to locate businesses, organizations, or other entities on the Internet.
• The domain name is also the foundation of your website (www.your-domain-name.co.za) as well as your email address (me@your-domain-name.co.za), using a well thought up domain name allows your customers to identify and remember you more easily on the Web.
• The great benefit of using your own domain name is that regardless of how many times you change your website hosting provider, your Email and website address will always remain the same.

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• Registering your domain name now ensures that you own the domain name that may not otherwise be available when you want it.
• Once registered, the domain name is yours, provided the domain renewal fees are paid each year.
• You can park the domain, use it, sell it or lease it to other individuals or companies.
• Domain parking is included free with all our domain name registrations and transfers.

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• We offer all South African ccTLD and gTLD domains (ie: .co.za .org.za .net.za .web.za .joburg .durban and .capetown)
• International TLD's and gTLD's domains are also available, including all the most popular .com .net .org .biz and .mobi.
• With more than 1000 new gTLD domains being added to the internet, we will constantly update our list of available domain extensions.

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• With each domain name registration or transfer, we include a range of free services including Domain Parking, URL Forwarding and DNS Management on our globally redundant nameservers.

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1. Descriptive
• Ideally, your domain name should be the name of your business. However, using the name of your business is not always possible. For example, if the name of your company is really long or if the name is already being used by another business. It’s a good idea to have a few different domain names in mind in case your first choice is unavailable. No matter which domain name you choose, it should be descriptive of your brand.
2. Doesn’t contain numbers and symbols
• A domain name should also be brandable. Hyphens and numbers in a domain name don’t look or sound brandable. Instead, they seem generic. Domain names with hyphens and numbers are also usually associated with spam. For that reason, you should avoid using hyphens and numbers when possible.
3. Maximizes SEO
• Your domain name can impact your SEO, which is another reason it should be selected with care. Although your domain name can impact SEO, it shouldn’t be chosen based on the keyword that you want to rank for. This is known as an exact-match domain (EMD). Choosing an EMD could actually hurt your SEO. Around 2012, Google noticed a lot of sites were using exact-match domains to rank high in search engines. In response, Google changed their algorithm to reduce the number of low-quality exact-match domains in search results. As mentioned above, the best thing to do is to use your brand name as your domain name. Using your brand name will build brand signals for your business. Brand signals are any mention or occurrence of your business or website on the Web. Search engines will learn to associate your brand name with your keywords as you produce more content and your brand grows in popularity.
4. Memorable
• To start, your domain name should be memorable. Memorable domain names are catchy as well as easy to pronounce and spell. A domain name that’s memorable will be more shareable. People will be more likely to share a link to your site or talk about your site with someone they know. You may have to do a little research to make sure the domain name you want to use is available. Be sure to avoid using a name that’s similar to a competitor’s domain name.
5. Short
• Remember to try and keep your domain name short. Domain names should be under 15 characters. A domain name that is too long increases the chance of visitors misspelling or mispronouncing it.
6. Unique
• Most single-word domain names are taken, which means you might have to get creative. You could try creating your own word by combining two words (YouTube). You could also modify an existing word (Flickr), or make up a new word (Advertron). Whatever you decide to go with, try to come up with something unique.
7. Uses a common top-level domain
• A top-level domain (TLD) is the suffix that appears at the end of the domain name. When selecting a top-level domain, it’s best to go with a common TLD, like .com.

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• Your domain registration could be complete within minutes, provided the domain registration fee is paid and your registration information is filled out correctly.

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• This depends on the ccTLD or gTLD that is being transferred.
• Legacy .co.za domains can take up to 24 hours to transfer, while .co.za domains that are on EPP can be transferred in a matter of minutes, provided the domain transfer is accepted by the domain owner.